Why Good SEO Keyword Selection & Optimisation Matters

Why Good SEO Keyword Selection & Optimisation Matters

Note: Some of the words, topics and ideas in this post may attract search traffic from people who are depressed and need help. If this is you & you’re in Australia please call Lifeline at 13 11 14 or in the US dial 1-800-273-8255 for the Suicide Prevention Hotline. Recently we were asked why we track specific keywords and why we don’t “just rank my whole site” by a potential client. Around the same time we were also hit at the same time with an unexpected fortune on Google. Our traffic skyrocketed but conversions and sales remained at fairly steady growth. These two situations are connected by keyword optimisation. Sample Keyword Selection & Optimisation Scenarios Choosing specific, related keywords to your business helps us optimise for the right keywords. We write page

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Full Stack Marketing Reporting For Clients

Full Stack Marketing Reporting For Clients

Full Stack Monthly Marketing Reporting End of month reporting often brings tears whether your results were great or awful. You need a full report on what changed so you can follow up and make sure next month is even better. Stack Digital is a full service marketing agency and helps you improve any and all marketing channels and our reporting must also be multichannel. The following is a quick walk-through of what you can expect for reporting as a Stack Digital customer. We will help you monitor as much detail in your marketing as possible and our automated reporting, available to you 24/7 through our client portal, is the first step in that process. What We Track We are able to track: SEO, Search Console

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The Problem with Cheap SEO Packages

The Problem with Cheap SEO Packages

Every SEO client I’ve ever worked with has a budget that is, at some point, limited. This SEO budget generally falls somewhere between $50 and $50,000 per month. Whether your budget is $250 or $5000 you are looking for the best marketing value for your money and the most results per dollar spent. (View our own SEO pricing here.) Hiring a Cheap SEO Agency Almost every SEO agency would love serving more clients and be doing more work. While it’s a busy lifestyle, it’s one we love. Good marketing agencies want to provide substantial value to their clients and that value is limited by budget. (If you want to see how agencies may think about this topic, see Selling Cheap SEO Services.) Consider this from

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